PLAY Wins USA Today 10Best Readers’ Choice Award

PLAY’s bright red aircraft and crew uniforms stand out anywhere - in the skies, on the tarmac, and in more than 30 destinations across North America, Iceland, and Europe. Each year, USA TODAY and 10Best.com unite to find America’s favorite travel experiences, uniting their unbiased travel content and editorial experience to nominate the top airlines. This year marks the inaugural cabin crew choice awards, with PLAY winning the No. 1 spot even as a new airline that launched in 2020 and began operations in the United States in 2022. PLAY has steadily grown and become a top choice for American travelers heading to Iceland and Europe, known for its cabin crew, affordable flights, and reliable service with a punctuality rate of 83.9%. 

Travelers and USA TODAY readers recognized PLAY’s cabin crew as their favorite crew for the friendly, accommodating, and helpful service during PLAY’s low-cost flights. Even when paying less on flights, travelers can expect an incredible on-board experience with the cabin crew, at a price that enables them to discover and experience more at their destination. The cabin crew’s recognition by USA Today 10Best and its readers is a sign that PLAY’s approach to air travel resonates with passengers, who seek affordable fares and a comfortable and relaxed in-flight experience. 

The airline’s relaxed, no-frills approach extends through its cabin crew, who don gender-neutral uniform options including t-shirts, blazers, sweatshirts and other items in PLAY’s signature red rather than formal clothing and heels. This both conveys the fun and comfortable atmosphere of the airline and enables the crew to provide a great on-board experience. PLAY’s award-winning cabin crew make every flight even better with tasty Icelandic treats and on-board snacks, and they even let passengers know when to look out the window at the stunning view of the northern lights during the winter.  

“PLAY has quickly established itself as a convenient, reliable, and affordable airline. After just two years of operations, this recognition shows that PLAY and our cabin crew stand out even among legacy players. We know that our cabin crew is dedicated, prioritizes safety and customer satisfaction, and makes the on-board experience fun, and the recognition from USA Today 10Best is well-deserved! We’re thankful for their hard work that makes PLAY stand out around the world,” said PLAY CEO Birgir Jónsson.